← Swipe or drag →
Scroll
— Selected Work
A complete visual identity system built for a high-growth digital marketing agency — 50+ brand adaptations, one cohesive soul.
View ProjectUX mockups for global media giants — CNBC, Fox, NDTV. Design that performs under the pressure of millions of eyes.
View ProjectA campaign suite of animated social creatives and GIFs — demand generation that moves as fast as the audience scrolls.
View ProjectEditorial print design for the energy sector — brochures, display ads, and brand collateral that command boardroom attention.
View ProjectPushing the frontier of AI-assisted design — generative workflows that amplify human creativity rather than replace it. Where prompt engineering meets visual craft.
View Project
"Design is how you make someone feel before they've read a single word."
— The Mind Behind It
Most designers will tell you they're passionate. I'll show you in the work. I'm Sunil Khatri — a Senior Graphic Designer who's spent over six years turning complex briefs into visual languages that move people, shift perceptions, and stick.
My approach starts with the uncomfortable question nobody wants to ask: What do you actually want people to feel? From that answer, I architect every choice — typography, colour, hierarchy, motion — until the design doesn't just look right; it feels inevitable.
At Midnight Marketing, I led the creative direction across 50+ client brands simultaneously. At Taboola, my mockups lived inside the interfaces of CNBC, Fox News, and NDTV — seen by millions daily. I adapt fast, obsess deeply, and I've never once shipped something I'm not proud of.
Delhi-based. Globally wired. Equipped with Adobe Creative Suite, Figma, and Gen AI — and the wisdom to know when to put the tools down and just think.
— Methodology
Every great brand starts with a question nobody wants to answer. I dig into your audience, your competition, and the gap between where you are and where you want to be. No assumptions. Just clarity.
Before a pixel is placed, the system is planned. Visual hierarchy, typographic rhythm, layout logic — built to scale and built to be coherent across every touchpoint.
Adobe Suite precision, fused with generative AI — not as a shortcut, but as a multiplier. The output is always intentional, unexpected, and impossible to ignore.
Clean handoffs, structured files, and a brand system that just works. You walk away owning something — not just a deliverable, but a design language that can grow with you.
— The Journey
— The Craft
"I design systems, not just screens — and I wield AI like a second brain."
Design Craft
Research & Strategy
Tools & Tech
— The Verdict
One of the best graphic designers I have EVER worked with. The work he has done for my clients at Midnight Marketing is absolutely exceptional.
Sunil is one of the most efficient designers I have ever worked with. He provides exceptional designs that meet a VERY high standard — completed swiftly, without ever sacrificing quality.
Working with Sunil across a diverse client portfolio, he always delivers quality work that goes above and beyond — bringing creative suggestions that benefit the final product.
We've worked together for two years and I've seen him adapt to over 50 different brands and consistently produce quality work at a fast pace. He's not afraid to try new technologies.
His dedication, attention to detail and go-getter attitude allowed for some of the most insane ideas to come to life. A very notable skill is his ability to learn new things and new design principles.
Always amazes me with work that reflects creativity, original thinking, and imagination. If you have a thought and want it presented creatively, you need to get in touch with him. He will surprise you.
One of the best graphic designers I have EVER worked with. The work he has done for my clients at Midnight Marketing is absolutely exceptional.
Sunil is one of the most efficient designers I have ever worked with. He provides exceptional designs that meet a VERY high standard — completed swiftly, without ever sacrificing quality.
Working with Sunil across a diverse client portfolio, he always delivers quality work that goes above and beyond — bringing creative suggestions that benefit the final product.
We've worked together for two years and I've seen him adapt to over 50 different brands and consistently produce quality work at a fast pace. He's not afraid to try new technologies.
His dedication, attention to detail and go-getter attitude allowed for some of the most insane ideas to come to life. A very notable skill is his ability to learn new things and new design principles.
Always amazes me with work that reflects creativity, original thinking, and imagination. If you have a thought and want it presented creatively, you need to get in touch with him. He will surprise you.
— Perspectives
Creativity isn't a spark; it's a highly disciplined framework of connecting disparate dots.
Read Article →
Why extreme empathy beats technical pixel-pushing every single time.
Read Article →
An honest look at how artificial intelligence is changing the workflow, not the craft.
Read Article →
Stop designing for loud colors, start designing for psychological tension and empathy.
Read Article →— Start Something
Your next great product, campaign, or brand identity is one conversation away. I bring the vision. You bring the ambition.
